Zsolt's Cyprus Safari
4x4 adventure tours · Cyprus
zsoltscyprussafari.com
The brief
The business serves two language markets that do not overlap — English-speaking holidaymakers and Hungarian visitors — and sells through two channels, direct to guests and via travel agents. A single-language site would forfeit half the audience, and treating agents like consumers would forfeit the trade bookings that fill the vehicles.
What we built
We built the site bilingual from the ground up, with proper locale routing rather than a translation widget, so each language has real indexable pages. Each tour is its own page with its own itinerary, the operator is put front and centre because on a small-group tour the guide is the product, and separate routes serve agents and the owner alongside the public site.
The Breakdown
English and Hungarian routing
Genuine locale routes rather than a client-side translation layer, so both languages are properly indexable.
A page per tour
The Akamas land tour, the Blue Lagoon jeep-and-deep trip and the Troodos day tour each with their own itinerary and page.
Agent route
A separate path for travel agents, whose needs and booking behaviour differ from a holidaymaker’s.
The guide as the product
Zsolt himself given prominent space — on a small-group tour, the person driving is what is being bought.
Request-to-book
A straightforward enquiry-led booking model, appropriate for a small operator managing vehicles and group sizes directly.
Genuine Land Rover Defenders
The fleet made a specific selling point, differentiating from generic minibus excursions.
Disciplines
- Web design
- Multilingual content
- Tour & itinerary pages
- Booking enquiry
- Technical SEO
Under the hood
- Next.js on Vercel with /en and /hu locale routing.
- Person, City, GeoCoordinates, PostalAddress and OpeningHoursSpecification structured data for local search.
- Tour pages share a template, so adding a route is a content change.
- Separate agent and owner routes alongside the public marketing site.
Want Something Like This?
Every project here started as a conversation about what the business actually needed. Yours can start the same way.